Gardenia Bakeries (KL) Sdn Bhd rolled the first loaf of bread off its line in 1986. Within four short years, it became the bread market leader with an astounding 99 percent brand recall rate and 80 percent top-of-mind recall.
Gardenia's range of products grew and evolved through the years, becoming better and better with each step. Leveraging on its brand strength, Gardenia now produces a variety of baked products to satisfy consumers' demands.
Achievements | |
 | 2001: Best Supplier 2001 (Category: Bread), Dairy Farm Giant Retail |
| 2002: Quality Management Systems ISO 9001, SIRIM QAS International Sdn Bhd |
| 2002, 2003/2004, 2005: Superbrands Awards for 3 consecutive terms, Superbrands Malaysia |
| 2004: National Award for Creativity and Innovation, Malaysian Design Technology Centre |
| 2005: MS 1480:1999 – Food Safety according to Hazard Analysis and Critical Control Point (HACCP) System, SIRIM QAS International Sdn Bhd |
| 2005: Universal Integrated System – ISI 2020, Research Institute of Standards in Islam |
| 2006: Superbrands Consumers' Choice Award, Superbrands Malaysia |
| 2006, 2007: Low Glycaemic Diabetic-Friendly, Diet-Friendly Seal, Glycemic Research Institute, Washington D.C. |
| 2007: Highly Commended Product Award, Malaysian Institute of Food Technology (MIFT) |
| 2008: Malaysia's Choice Award 2008, Superbrands Malaysia |
| 2009: Malaysia's Top Ten Brands 2009 - Gardenia Malaysia (7th Place), The Nielson Company, Superbrands survey |
| 2011: Malaysia's Top Ten Brands 2011 - Gardenia Malaysia (3th Place), The Nielson Company, Superbrands survey |
| 2010, 2011: Putra Brand Awards - GARDENIA Malaysia (Gold award), Association of Accredited Advertising Agents (endorsed by Malaysia External Trade Development Corporation) Consumers' survey on the Most Preferred Brand (Foodstuff category) |
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One of my favourite bread from Gardenia. Try it~
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